Syndic8 AI + MCP

Your product data, reachable from the AI assistant you already use.

Syndic8 ships an MCP server and an in-app copilot that share one set of tools. Ask ChatGPT or Claude Cowork which products Home Depot would reject, tell Microsoft Copilot to fix 400 Amazon titles, or let the in-app copilot map a new sales channel while you watch. Same data, same permissions, no separate login for the assistant.

ChatGPT · connected to Syndic8
We're launching 60 SKUs on Home Depot next month. What am I missing?
compare templates → Home Depot vs. your current fieldsHome Depot requires 14 fields you don't carry today. 9 can be derived from what you have (unit conversions, package dimensions). 5 need real input: assembly_required, warranty_term, prop65, country_of_origin, energy_star. Want me to derive the 9 now and draft the 5 from your descriptions for review?
Derive the 9. Show me the drafts before you save anything.
preview bulk update · 60 products · 9 fields · nothing saved yetPreview ready: 540 values, 3 flagged for you (dimensions look swapped on SKUs 1181, 1184, 1190). Approve to apply.
How it's built

Three ways in. One set of tools. One catalog.

We didn't bolt a chatbot onto the side. Every capability is a tool with a name, inputs and permissions. The in-app copilot calls those tools. The MCP server exposes the same tools to your AI assistant. The REST API sits under both. Whatever you can do in one, you can do in the others.

In-app copilot
Your team, inside Syndic8
MCP server
ChatGPT, Claude Cowork, Microsoft Copilot, Google Gemini, your own agents
REST API
Your systems, scripts and integrations
Tool layer
query · readiness check · diagnose · map · update · syndicate — each tool checks the caller's permissions and logs the call
PIM
Products, attributes, valid values, per-channel overrides
DAM
Images, angles, per-channel readiness
Syndication
200+ sales channel templates, runs and logs
The copilot

The work that used to need a project team, and an integrator.

Mapping, value pairing, content cleanup and retailer readiness are where implementations go to die: months of your team's time, or a systems integrator billing 1.5 to 3 times your first-year software cost to do it for you, on their clock. The copilot does this work with you, in the app, in hours rather than months, and shows its reasoning before anything is saved. No third party, no statement of work, no one paid by the hour to take longer.

Map a new sales channel

Pick a retailer template. The copilot proposes a mapping from your fields to theirs, field by field, with a confidence note and the reason. Accept, edit or skip each one.

Pair accepted values

Your “Navy” is their “Blue - Dark”. The copilot matches your values to the channel's accepted list in bulk and shows you the ones it's unsure about.

Score and rewrite content

Titles, bullets and descriptions checked against the channel's own guidelines (length, banned terms, required elements) and rewritten to pass, one product or a thousand.

Translate and localize

Attributes and copy translated per market, so a product name stays a product name in every locale.

Turn rejections into fixes before they happen

The readiness check lists every product and field a retailer would reject. The copilot groups them by cause and proposes a bulk fix for each group. You approve the group, not 400 rows.

Keep up with spec changes

Retailer changed its template? Upload the new one and the system compares it to yours, updates the fields and rules, and flags what no longer passes. For API-integrated marketplaces like Amazon, it happens automatically.

MCP tool reference

What your assistant can actually do.

These are the tool names your assistant sees. Read tools work on any plan. Write tools need Core or above and run with the permissions of the user who connected the assistant. Bulk changes go through a preview step before anything is saved.

Discover

What sales channels, templates and fields exist.

listDestinationsgetMarketplaceListlistTemplateslistParentTemplateslistProductTypesdescribeProductFieldslistAvailableFieldsgetTemplateOverview
Inspect

Ask questions of the catalog, media, inventory, pricing and orders.

queryProductsqueryProductAggregatequeryProductMediaqueryCollectionqueryInventoryqueryPricingqueryPurchaseOrdersqueryMatrix
Diagnose

Find out what a channel would reject, and why. (“Preflight” is our name for the readiness check.)

runPreflightrunImagePreflightdiagnoseFieldcompareTemplatesgetFieldMappingsgetFieldConfiggetBrandValidValueNotMatchedgetValidValueColumns
Act

Change data, with a preview first. Core and above.

previewBulkUpdatebulkUpdateProductscreateProductsdeactivateProductsuploadProductMediaattachProductMediacreateCollectionaddCollectionProducts

Tool names shown as exposed by the current Syndic8 MCP server. Full input schemas and examples live in the developer docs.

In practice

Things people ask their assistant to do with Syndic8.

Ecommerce manager, Monday morning
“Check readiness for all our active channels and post anything that would be rejected to #product-data, grouped by cause.”
Readiness check per channel → diagnose the top causes → a summary the assistant posts wherever your team works.
Agency running twelve brands
“Which of our clients still have products missing a hero image for Walmart?”
One assistant, twelve Syndic8 accounts, image readiness across all of them. The answer arrives as a table, not twelve logins.
Content lead, Amazon title rules changed
“Rewrite every Amazon title over 200 characters to fit, keep the brand first, show me the before and after.”
Query products with a length filter → rewrite against the channel guideline → preview for review → apply on approval.
Finance, month end
“Total PO value received by retailer this month versus last, in a spreadsheet.”
Purchase-order totals, twice. The assistant builds the sheet. Nobody exports a CSV by hand.
Founder, new retailer signed
“We just got into Wayfair. What do we have to do before we can send them anything?”
Compare your fields against the Wayfair template → a gap list with the fields that can be derived and the ones that need a human.
Ready on day one, and under control

AI you don't have to set up, and can't be surprised by.

Most teams don't want to open a developer account to use AI on their catalog. So you don't have to. Here's how the capacity and the permissions work.

AI capacity is included

Every Core and Pro plan comes with AI capacity built in: plenty of room for mapping, value pairing, content rewrites and daily readiness checks. Sign in and it works. No keys, no separate account, nothing to configure.

Need more? Add a block

A big catalog cleanup or a launch month can use more than the included capacity. Add a block of capacity when you need it, the way you'd top up a phone plan. You'll see the balance in your account, so it never sneaks up on you.

Or bring your own AI account

Already paying for ChatGPT, Claude or another provider? Paste your key once in account settings and every copilot and MCP-driven call runs on your account instead, under your agreement with that provider.

Usage is visible

What was asked, when, and how much capacity it used, in your usage screen and exportable. Finance can see AI the same way they see everything else.

Same permissions as the app

An assistant connects with a token tied to a user. It can see and change exactly what that user can, nothing more. Revoke the token and the assistant is out.

Preview before write

Bulk updates have a preview tool that returns exactly what would change, row by row, without saving. Assistants are steered to preview first and apply only after you approve.

Connect your assistant

Three steps, about five minutes.

1
Create a connection token in Syndic8 under Settings → Integrations. It inherits your permissions and can be revoked anytime.
2
Add Syndic8 as a connector in your assistant. ChatGPT, Claude Cowork, Microsoft Copilot and Google Gemini each have a connectors or integrations screen that takes a server address and a token. Developer tools like Cursor take the same thing in a config file.
3
Ask something. “What would Wayfair reject right now?” is a good first question. The assistant discovers the tools on its own.
connector settings · what you'll paste in
Name:     Syndic8
Server:   <your Syndic8 address from Settings → Integrations>
Token:    <your connection token>

That's it. Your assistant lists the available
tools automatically once it connects.
Works with any MCP-capable assistant. Address and token are per organization.

The copilot and the MCP server come with every Syndic8 Core plan.

From $99 a month. Read tools on every plan, write tools and included AI capacity from Core at $499. Nothing to set up before your first question.